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Create bold strokes of color and watch them magically change when you add water. The gel crayons that you love have gotten a teensy weensy makeover...

An enchanting adventure in creativity!The vibrant clay is soft, lightweight, non-sticky, nontoxic, and stain-free - perfect for young artists takin...

Chill out with a fidget toy that's even cool to the touch for a true sensory delight! This squishy dream drop comes in an assortment of vivid color...

Sketch Pals are clippable doodle board characters that let your kids doodle while they’re out and about! Perfect for clipping on backpacks, lunch b...

Introducing the enchanting 4-inch My Little Pony 40th Anniversary Collectible Toy Doll, a must-have addition to the collection of any My Little Pon...

Sketch Pals are clippable doodle board characters that let your kids doodle while they’re out and about! Perfect for clipping on backpacks, lunch b...

The groovy gratifying NeeDoh® is now available as a teenie cool cat! Squeeze it, pull it, smush it. However you choose to manipulate this fun dough...

Get ready for Bananya, the cutest card game in town about the kitty that lives in a banana! Along with Love Live! Sunshine!, we secured the license...

Create your own marble runs with this exciting Quercetti Transparent Marble Run set! Reproduce the models pictured on the box or enjoy experimentin...

Watercoloring will never be the same with Chroma Blends™ Watercolor Markers. This beautiful 18 piece set features a colorful array of watercolor ma...

Having traveled all the way from the eucalyptus forests of Australia, Sydnie, our Soft Koala stuffed animal is super sleepy and he hopes to find a ...

This cuddly kitten will be your purr-fect crafting companion. Decorate this plush kitten and velvety pet carrier with an array of adorable accessor...

Twice the number of colors for double the coloring fun! Bright, washable inks for easy clean up. These markers have long-lasting, water-based ink w...

Lite Brite – make art with light! After 50 years, this timeless classic is more fun than ever! Includes a removable storage tray and a ton of diffe...

Play as Pikachu, Bulbasaur, Charmander, or Squirtle as you look for other Pokémon in a moving maze! On your turn, you’ll shift the maze and move al...

Mrs. Plumpert’s prized pot pie has gone missing and it’s now a chicken chase to crack the case! Move around the board to gather clues and then use ...

BUILDZI is the one of the newest creations from the duo that brought you the award-winning dice game TENZI. BUILDZI is an easy to learn, fast paced...

Mix up the Twistables puzzle and then twist the puzzle back in order, as quickly as you can, so that each of the six sides shows a solid color. Coo...

The Plus-Plus Critters are a fun and creative way to dive into the world of Plus-Plus, where one simple shape unlocks endless possibilities! Each 4...

Two Bros Bows toy bow and arrow sets are a kid-invented, mom-approved way to teach kids ages six and up how to master the basics of archery. For ea...

The Slingshot: a truly classic toy. The kind of toy that lets kids play like kids. Modern kids, they deserve to play with a Slingshot too. A better...

Younger players can experience the fun and challenge of our award-winning Rush Hour game in this exciting junior version! 40 age-appropriate challe...

100% KID powered: Run, jump and STOMP to launch these rockets up to 20 stories high -- that’s 200 feet in the air! No batteries required; easy, fas...

Explore the seas! Catan: Junior introduces a modified playing style of the classic Settlers of Catan, giving players as young as five a perfect int...