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Roll into wonder!The colorful textured pegs move in and out as the cylinder quietly rolls on its soft silicone tires.It's amazingly fun to watch. T...

Your child's eyes will light up when they see their new ride! The top-rated Mini Deluxe LED scooter features motion activated LED wheels - no batte...

Time to get things rolling! My First Build & Drive takes you on a creative journey. It is a 2-in-1 playset: Toddlers as young as 18 months can ...

Likely to be found outdoors in her carefully tended garden, Willa the Butterfly Flower Soft Doll is quite the green thumb! Willa’s lavender colored...

Take the helm of the My First Green Toys™ Submarine for a nautical journey to help protect the planet! Submerge it underwater to explore the terrai...

Toddlers will have problem solving fun with the Kidoozie Peek ‘n Peep Eggs.  Match the shells to the shapes in the carton and match the faces of th...

All is quiet and peaceful in the forest this morning and Farrah the plush Fawn Teether is enjoying a nap! A whimsical design featuring a pattern of...

Whimsy abounds with our playful Farrah the Pink Fawn Sshlumpie plush! This forest friend features a fanciful pink coat of ultra cuddly plush fur. A...

There's no denying that the platypus is a unique species, but Allie the purple Platypus Softie takes that uniqueness to another level! With decaden...

With fantasies of spaceships and far away planets on his mind, Gavin the Galaxy Soft Doll snuggles up for a nap! His outer space themed PJs feature...

Our adorable Jordan the Fox Sshlumpie soft toy has been given the stamp of approval by babies everywhere! The irresistibly soft pastel orange mater...

Learn about 12 different animals and the sounds they make! Just point the arrow and pull the cord to hear their sounds. Hours of fun for any little...

This colorful Rainbow Dancing Alligator is made from PlanWood. When children pull the Alligator, its head and tail move up and down – making a fun ...

Both a ride on and a first walker, the Neon Whirlee (TM150) is a great development product that teaches balance and stability. The 360 degree soft ...

Gumlii is a sensory teether and rattle that is perfect for your little one! Made of 100% food grade silicone, Gumlii is lightweight, flexible and s...

Push, pull, chew, wobble, roll and chase! Woblii is a simple, yet multi-dimension ball that is designed to grow with your children as they develop!...

As the concertina is squeezed in and out, different notes and pitches play. Learn how to express yourself through the magical sounds of the Concer...

Ready, set, go! Let the cars go down and figure out which one will go the furthest. This is a great toy for developing hand-eye coordination and fi...

Have fun building incredible structures with SmartMax! The oversized pieces are specifically designed for handling by young kids as they learn abou...

Bring some sunshine into each day: our Rainbow Stacker is the ultimate multi-purpose toy, as your child will quickly discover how the stacking ring...

FREEZE DANCE GAME: This adorable penguin plays music and children need to follow directions, dance and freeze. This unique toy develops fine motor...

Calling all junior stacking experts! Your job is to carefully stack the owls, bears and trees as high as you can. You can either try to copy the te...

Baby's first toy stimulating each of their senses: Sight: The dark and contrasting spots all over Sophie la girafe's body provide visual stimulatio...

Indestructibles is the trusted series for easing little ones into story time. Beloved by babies and their parents, Indestructibles are built for th...