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The Loog Mini is small, fun and cute, but it's not a toy: it's a real instrument, made out of real wood, that projects a sweet, beautiful sound tha...

Get ready for 4 new SmartMax trucks: a fire engine, a dumper truck, a cement mixer & a tow truck.Young children will love finding the right pie...

Use the "Magic" pen to color in the picture, and see vibrant colors, details, and patterns appear! Each page of the kids' activity book features a ...

Remember the WHOOSH? Well, it’s back — and updated for extended play value! Just add water to re-live the classic fun from the ORIGINAL handheld ga...

Take this adorable duck for a walk and watch it flip-flop along with its rubber feet. Feet are made of natural rubber for easy cleaning. Develop f...

SmartMax My First Safari Animals is designed for kids ages 1-5 years, offering an early, safe, and fun introduction to magnetic discovery. Easily b...

When the world tells you something is impossible, give Kash the plush Sasquatch a hug and be inspired to chase your dreams, no matter how improbabl...

With its shiny gold, metalized paint and classic “choo-choo” sound, the 33630 Mighty Gold Action Locomotive impresses everyone as it flies down the...

Ship Ahoy! Trains don?t run on water, but ferries do. You can transport the train on to dry land with the BRIO ferryship for railway. The ship feat...

Kwik Stix Jewel Tones come with 10 new richer, more luxe shades of the rainbow. Each color resembles a bright gemstone that is sure to make your cr...

Tired of the endless mess of painting? Fear not! Kwik Stix Solid Tempera Paint sticks take the mess out of painting while keeping all the fun! Simp...

Explore what's over the rainbow and dot away with this set of Do A Dot Art! Rainbow markers. Arts and crafts time just got easier and cleaner with ...

Emmett’s endearing face will first melt your heart, then steal it away! It features the classic black and white markings of the beloved Panda Bear ...

Come out to the forest and track down an adventure with Phoenix our floppy wolf stuffed animal! Designed with specialty plush materials, he feature...

Load up on play kitchen and grocery store essentials and get playtime rolling with this durable rolling grocery basket filled with play food boxes ...

Players try to beat the ogre to the treasure by creating a path from START to END. Along the way they need to collect three keys to open the treasu...

An incredibly adorable new way to play hide and seek! While everyone else holds their eyes closed, one player runs and finds a place to hide Squeak...

In Hoot Owl Hoot! the players want to move all the owls back to their nest before the sun rises and the new days begins. To set up the game, place ...

Make your own play cupcake creations with this playset featuring four cupcakes and a range of spectacular toppings including a candle, fruits, and ...

Building set includes 30 pieces and a colorful building guideStart PLUS sets are the perfect introduction to SmartMax, featuring colorful bars and ...