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They bob, they bounce, they groove—Aqua Pets are back and ready to bring a splash of nostalgia and interactive fun to a new generation! Interactiv...

For some reason we’re not aware of, Awika seems to always be in a big hurry. Awika was born when Bonga and Sparklz got together. It has the charact...

Ring the (sleigh) bell: it's a battle of the reindeer! Face off against your opponent and press the levers to initiate boxing action on these festi...

Fan Favorite Cool Cats has gone SUPER!!  Now there's more cat to stretch and squeeze and love!  Super NeeDoh® makes a great gift and is perfect for...

The CUBENDITM magnetic transforming cube is a new dimension in puzzle play from the makers of Shashibo®. A few twists and turns create a myriad of ...

Whether you're debating dinner plans, need a nudge on what outfit to wear, or just want a laugh with friends, this glittery little gadget is here t...

Meet the Fungisaurs Eco Characters!  These Limited Edition Mystery Box collectables, are available now.  Collect all eight characters, each meant t...

Take it for a spin! Check out these fascinating Gyroscope Cylinders, measuring only 1.25 inches each!  Ages 3+

Who doesn’t love a rainbow? Race them down the stairs or off the couch! These colorful springs are ready to take the leap! Each Jumbo Spring is mad...

Introducing limited edition L.O.L. Surprise Loves Hello Kitty Tots! L.O.L. Surprise has partnered with the iconic Hello Kitty® to celebrate her 50t...

Tip the hourglass and watch the "sand" create amazing designs. Lovely to look at, the Magnetic Sand Timer makes instant magnetic sand sculptures! H...

Where craft meets collectible! Meet MGA's Miniverse, Make It Mini Food! The only mini food collectible that you can MAKE AND DISPLAY. Each package ...

Miniverse is THE Lifestyle! All new DIY Make It Mini Lifestyle Home themed minis. Each ball comes with realistic mini items and accessories to make...

MGA's Miniverse is Spook-tacular this Halloween season! All new DIY Make It Mini Halloween themed minis to make, set, display, and collect! Each ba...

Where craft meets collectible! Meet MGA's Miniverse, Make It Mini Food! The only mini food collectible that you can MAKE AND DISPLAY. Each package ...

Hop into Spring with the all-new Make It Mini Spring Series! Make, set, display, and collect your way through a fresh collection of Spring themed m...

Set our radiometer (also known as a light mill) in the sun, or bright light, and watch the vanes spin! More light, more spin! How does it work? The...

Take it for a spin! Check out these fascinating Rainbow Gyroscope Spheres, measuring only 1.5 inches each!  Ages 3+

Enjoy cute, unique squeeze with Hello Kitty and her friends My Melody, Keroppi, and Tuxedosam! Each SquiSHU rounded-shaped toy box contains one of ...

Turn the impossible into possible with the Shashibo Cosmic Surfer! This magnetic puzzle cube has the power to unleash over 70 geometric shapes - al...

Unlock the mystery of Shashibo! Each Shashibo is powered by 36 rare earth magnets. 1 cube transforms into over 70 shapes. Combine 2 or more Shashib...

The patented, award-winning Shashibo fidget box features 36 rare earth magnets for an innovative design that transforms into over 70 shapes. Fits c...

Take a spin up to the frozen Arctic and behold the beauty of pristine crystaline structures and, of course, the northern lights – a fascinating phe...

Part of our hot new holographic series, The Shashibo® Solar cube turns into brilliant bursts of intense color with every twist – and the flickers o...