Infant & Toddler

Calling all junior stacking experts! Your job is to carefully stack the owls, bears and trees as high as you can. You can either try to copy the te...

Baby's first toy stimulating each of their senses: Sight: The dark and contrasting spots all over Sophie la girafe's body provide visual stimulatio...

Young children can safely discover the magic of magnetism with the SMARTMAX® "My First" collection. More magnetic fun with My First Farm Animals! B...

Roll into a ruckus of melody-making fun!The included mallet lets little ones bang out tunes both wild and wonderful. Meanwhile, flip to the other s...

Whether your rolling, bouncing or tossing these colourful rollers, your senses will come alive!  The bright colours are pleasing to the eye and eac...

Grab, explore, sort, and discover!Little hands are immediately drawn to the six vibrant, textured, rubbery, tethered shapes.Explore their contours,...

A vibrant stack-and-discover experience! The top of each cup features a squishy silicone bubble embossed with a unique texture pattern. Little fing...

Send your little explorer twirling and whirling into a delightful sensory adventure!Each Whirly Squigz is made of 100% high-quality silicone that's...

Get ready for 4 new SmartMax trucks: a fire engine, a dumper truck, a cement mixer & a tow truck.Young children will love finding the right pie...

Watch this talented bear play music while you pull him alongside you! While in motion, the bear hits a xylophone to make unique musical sounds that...

Pop, Pop, Pop-A-Tune! This colorful piano entertains little ones with its exciting popping action. Press a key and watch a ball pop up like magic! ...

Take this adorable duck for a walk and watch it flip-flop along with its rubber feet. Feet are made of natural rubber for easy cleaning. Develop f...

Help your little ones take their first steps in style with this wonderful musical walker. See their faces light up as they start to walk and hear p...

SmartMax My First Safari Animals is designed for kids ages 1-5 years, offering an early, safe, and fun introduction to magnetic discovery. Easily b...

It's a stacking toy with a spin—literally!Drop the vibrant discs onto the threaded corkscrew pole and go ooooh as they spin fast and smooth to sett...

Little fingers can't resist these beautiful buttons!Built safely into the sturdy ABS plastic frame are five vibrant silicone bubbles in varying siz...

An incredibly unique shape-exploration experience! The six chunky shape blocks are each designed with fascinating textures that are sure to thrill ...

Press down on Inchworm's back and watch it zoom across the floor! As wheels turn, beads tumble and colorful inserts twirl. Inchworm's tail turns fo...

The Melissa & Doug Pull-Back Vehicles set for babies and toddlers includes 4 safe, soft vehicles including a school bus, family car, fire truck...

Encourage imagination and eliminate frustration with a building block set that is easy for even the youngest builders to attach and stack together ...

The NogginStik® developmental light-up rattle is baby’s first learning toy.  It might look like a cute version of a baby rattle, but it has a power...

The HaPe Put-Stay Rattle Set will enchant your little one with its differing sounds, bright colors, and aquatic animals. Moreover, with their handy...

The pegs on the bench go up and down, playing peekaboo on this solid wood pounding activity. Non-removable pegs take turns showing their smiles whi...

Building set includes 30 pieces and a colorful building guideStart PLUS sets are the perfect introduction to SmartMax, featuring colorful bars and ...