Educational

Young children can safely discover the magic of magnetism with the SMARTMAX® "My First" collection. More magnetic fun with My First Farm Animals! B...

Grab, explore, sort, and discover!Little hands are immediately drawn to the six vibrant, textured, rubbery, tethered shapes.Explore their contours,...

Toddlers will have problem solving fun with the Kidoozie Peek ‘n Peep Eggs.  Match the shells to the shapes in the carton and match the faces of th...

Roll into a ruckus of melody-making fun!The included mallet lets little ones bang out tunes both wild and wonderful. Meanwhile, flip to the other s...

Building set includes 30 pieces and a colorful building guideStart PLUS sets are the perfect introduction to SmartMax, featuring colorful bars and ...

Have fun building incredible structures with SmartMax! The oversized pieces are specifically designed for handling by young kids as they learn abou...