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Captivate their senses, nurture their wonder! Everyone’s favorite Calm Down Bottle now comes in a mini baby-friendly size! The Baby Calm Down Bottl...

A vibrant stack-and-discover experience! The top of each cup features a squishy silicone bubble embossed with a unique texture pattern. Little fing...

Unleash your little one’s inner musical genius with the Hape Kids DJ Mix and Spin Studio Music Toy Playset. Aspiring little DJs and future sound pr...

An interactive novelty book featuring sensory touches, tabs, and more to help develop fine motor and early literacy skills. Perfect for the busy ha...

Grabits is more than a toy. It’s a tactile experience, a developmental companion, and a gateway to early learning through sensory exploration. Grab...

Our adorable Jordan the Fox Sshlumpie soft toy has been given the stamp of approval by babies everywhere! The irresistibly soft pastel orange mater...

Get your little one's senses spinning with excitement wherever they go! Designed with vivid spectral colors, exciting textures, and soothingly smoo...

Twist, squish, pull, pop, and chew! OKEE® Activity Ball is a dynamic playtime companion that is packed with exciting textures and endless play. By ...

Watch your little one’s face light up as they explore this simple toy. The look at me activity engages 0+month old boys and girls in visual focus a...

Introducing Pepino, the sustainable baby car toy! A pepino-inspired design handcrafted with natural rubber & FSC wood. This baby car promotes i...

A modular, customizable sensory toy, PlayTab lets you build a unique experience packed with fine motor challenges, visual fascination, cause-and-ef...

Loaded with tiles and ready to go! A modular sensory toy, PlayTab Go lets you build a unique experience packed with fine motor challenges, visual f...

A modular, customizable sensory toy, PlayTab lets you build a unique experience packed with fine motor challenges, visual fascination, cause-and-ef...

Push, pull, chew, wobble, roll and chase! Woblii is a simple, yet multi-dimension ball that is designed to grow with your children as they develop!...

The Clatter Musical Toy from Plan Toys makes a click-clack sound that changes with play. Produces sound from a gentle ripple to a clattering cresce...

Zeke the Puppy Sshlumpie is the cutest new friend for your baby! His friendly expression, long ears, and spotted dog pattern will make him a new fa...

Zippee is a silicone activity toy perfect for 18months+. Little fingers can't resist Zippee's flexible, textured cords and easy to hold grips. Babi...