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They bob, they bounce, they groove—Aqua Pets are back and ready to bring a splash of nostalgia and interactive fun to a new generation! Interactiv...

For some reason we’re not aware of, Awika seems to always be in a big hurry. Awika was born when Bonga and Sparklz got together. It has the charact...

Ring the (sleigh) bell: it's a battle of the reindeer! Face off against your opponent and press the levers to initiate boxing action on these festi...

Fan Favorite Cool Cats has gone SUPER!!  Now there's more cat to stretch and squeeze and love!  Super NeeDoh® makes a great gift and is perfect for...

Whether you're debating dinner plans, need a nudge on what outfit to wear, or just want a laugh with friends, this glittery little gadget is here t...

Who doesn’t love a rainbow? Race them down the stairs or off the couch! These colorful springs are ready to take the leap! Each Jumbo Spring is mad...

Introducing limited edition L.O.L. Surprise Loves Hello Kitty Tots! L.O.L. Surprise has partnered with the iconic Hello Kitty® to celebrate her 50t...

Miniverse is THE Lifestyle! All new DIY Make It Mini Lifestyle Home themed minis. Each ball comes with realistic mini items and accessories to make...

MGA's Miniverse is Spook-tacular this Halloween season! All new DIY Make It Mini Halloween themed minis to make, set, display, and collect! Each ba...

Where craft meets collectible! Meet MGA's Miniverse, Make It Mini Food! The only mini food collectible that you can MAKE AND DISPLAY. Each package ...

Hop into Spring with the all-new Make It Mini Spring Series! Make, set, display, and collect your way through a fresh collection of Spring themed m...

Set our radiometer (also known as a light mill) in the sun, or bright light, and watch the vanes spin! More light, more spin! How does it work? The...

Enjoy cute, unique squeeze with Hello Kitty and her friends My Melody, Keroppi, and Tuxedosam! Each SquiSHU rounded-shaped toy box contains one of ...

Turn the impossible into possible with the Shashibo Cosmic Surfer! This magnetic puzzle cube has the power to unleash over 70 geometric shapes - al...

We found a new type of blue SMISKI hiding in the bathroom! SMISKI are curious creatures that love hiding around corners and small spaces. They stay...

SMISKI is in your Bedroom! SMISKI are curious little creatures that love hiding in corners and small spaces. SMISKI is made of phosphorescent mater...

SMISKI is in your corner!This series features SMISKI cheering you on and motivating you!

Smiski, the curious creatures that love hiding in corners, are now available as popular decorative minifigure series - Hippers! Now, Smiski can cli...

SMISKI are curious little creatures that love hiding in small spaces and corners of your room. Although they like to stay hidden, you might discove...

In this series, Smiski is helping you move! Smiski knows moving can be a headache, so they have put together a team to make it go smoothly! Each Sm...

SMISKI stays quietly hidden in corners. They are curious and mysterious creatures. They glow in the dark, though nobody quite knows why... In this ...

Get ready for a delightful dose of nostalgia as Smoko brings back collectible vinyl versions of the beloved Kewpie doll in 5 classic poses. Origina...

Collect the Sonny Angel Animal Series 1! The first series from the Sonny Angel collection features these cute babies in various animal headgear. Th...

These sweet little angel babies wear the most adorable little fruit-themed hats. There are 12 different kinds of yummy fruits to get like an apple,...